Loft

Growing brand awareness by amplifying Loft’s unique POV

As Loft’s full-service marketing agency, Nimble works closely with Loft leadership to grow the agency’s brand awareness and attract new clients through strategic marketing efforts. A leading design and engineering firm in New England, Loft approached Nimble with a simple request: grow brand awareness and broaden the marketing funnel.

“To grow brand awareness, Nimble organized 5 Loft-owned events, secured over 15 speaking engagements, and helped Loft garner more than 15 press placements.”

We started by consolidating Loft’s contact list and creating a monthly newsletter to keep clients and prospects engaged with Loft’s activities. Next came a website revamp to help Loft articulate its value proposition clearly and concisely to anyone who visited their site.